Bye Bye Video Guy

I have a friend who does video and is constantly lamenting the proliferation of webcam and smart phone videos and the impact he thinks it will have on his business.

If he is that kind of video guy he can say bye to him.

Clients are looking for a strategic video partner who can bring insight to the issue at hand, to help them with their challenge(s). One that requires a process that gets you from the question to the answer.

One that ask questions (a lot of them).

One that requires listening (just shut up for a minute, or a few minutes).

One that leads to ideas and execution (based on understanding).

One that allow you to tell a story, a why story, hell, a deeper why story

One that allow you to serve your client and help them reach their goal…and that’s the bottom line.

Everything else is just a video presentation - Mr. video guy.

Say goodbye to the video guy and hello to the strategic video partner.